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Pre-CES: Sony has announced the DSC-W650, DSC-W620 and DSC-W610 entry-level company cameras. The DSC-W650 features a 16MP CCD sensor and 5x stabilized zoom lens that covers the 25-125mm equivalent range, it also features a 3.0" LCD. The W620 has a 14MP sensor, unstabilized 5x, 28-140mm equiv. lens and 2.7" LCD. The W610 has the same 14MP sensor and 2.7" screen but with a 4x, 26-104mm lens. All three offer the company's 360° Sweep Panorama mode, while the W650 and W620 also get 4 'Picture Effect' creative filters.

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Press Release:

SONY BRINGS ADVANCED TECHNOLOGY, IMAGE QUALITY AND CREATIVITY TO CYBER-SHOT® LINEUP

Sony DSC-W610

Three New Entry-Level Compact Cameras Offer Enhanced Point and Shoot Flexibility

LAS VEGAS (CES Booth #14200), Jan. 9, 2012 – The newest additions to Sony’s Cyber-shot® line of point-and-shoot cameras deliver powerful new features for consumers, ranging from 360 Sweep Panorama™ and image stabilization technologies to creative picture effects. These new entry-level cameras pack high performance into a compact body, allowing users to take high-quality, creative photos with ease.

The stylish and compact new lineup include the DSC-W610, DSC-W620 and DSC-W650 models.

Small Cameras, Big Features

The compact DSC-W610, DSC-W620 and DSC-W650 cameras feature Sony’s new 360 Sweep Panorama™ mode. Users can now capture beautiful, seamless 360 degree panoramic images of the entire surrounding landscape with one easy “press and sweep” motion. Multiple images are automatically stitched together to create one stunning, detailed panoramic photo.

Additionally, the “Intelligent Auto” mode allows the cameras to automatically optimize camera settings based on the external environment. They analyze focus, lighting, subjects and more, selecting the appropriate scene mode to realize a clear, high-quality image output with ease. Further, in order to reduce image blur often caused by camera shake and subject motion, the DSC-W610 and DSC-W620 cameras feature SteadyShot® image stabilization. The DSC-W650 model offers enhanced Optical SteadyShot™ functionality and also boasts a 16.1 mega pixel Super HAD™ CCD image sensor.

The new DSC-W620 and W650 cameras also feature HD Movie mode (720p) as well as four “Picture Effect” options which can be used to create customized, artistic images. The full list of effects includes Toy Camera, Partial Color, Pop Color and Soft High-key.

Product Specs, Pricing and Availability

The cameras and an expanded range of stylish accessories, including the new LCS-CS1, LCS-CS2, LCS-TWM and LCM-CSVH carrying cases, will be sold at Sony retail stores (www.store.sony.com) as well as other authorized retailers throughout the Sony dealer network. New camera specs are below:

The DSC-W610 camera will be available in silver, black, pink, green and blue later this month for approximately $110. Features include:

• 14.1 MP Super HAD CCD image sensor
• 26mm equivalent lens with 4x optical zoom, 2.7-inch LCD screen
• Capture breathtaking images with new 360 Sweep Panorama mode
• SteadyShot image stabilization reduces blur
• Intelligent Auto mode automatically optimizes camera settings based on outside shooting environment

The DSC-W620 camera will be available in silver, black and red this February for approximately $120. Features include:

• 14.1 MP Super HAD CCD image sensor
• 28mm equivalent lens with 5x optical zoom, 2.7 inch LCD screen
• 4 total “Picture Effects”, allowing for creative, custom styled photographs
• Capture your videos in HD Movie mode (720p)
• Capture breathtaking images with new 360 Sweep Panorama mode
• Intelligent Auto mode with 33 scene recognition patterns, SteadyShot image stabilization

The DSC-W650 camera will be available in silver, black and red this February for approximately $150. Features include:

• 16.1 MP Super HAD CCD image sensor
• 25mm equivalent lens with 5x optical zoom, 3.0-inch LCD screen
• 4 total “Picture Effects”, allowing for creative, custom styled photographs
• Capture your videos in HD Movie mode (720p) enhanced with Optical SteadyShot Active Mode
• Intelligent Auto mode with 33 scene recognition patterns, 360 Sweep Panorama mode, Optical SteadyShot image stabilization

Sony DSC-W650, DSC-W620 and DSC-W610 specifications

Sony Cyber-shot DSC-W650Sony Cyber-shot DSC-W620 Body type Body typeCompact Sensor Max resolution4608 x 34564320 x 3240 Other resolutions4608 x 2592, 3648 x 2736, 2592 x 1944, 1920 x 10804320 x 2432, 3648 x 2736, 2592 x 1944, 1920 x 1080 Image ratio w:h4:3, 16:9 Effective pixels16.1 megapixels14.1 megapixels Sensor photo detectors16.4 megapixels14.5 megapixels Sensor size1/2.3" (6.17 x 4.55 mm) Sensor typeCCD ProcessorBIONZ Image ISOAuto, 80, 100, 200, 400, 800, 1600, 3200Auto, 100, 200, 400, 800, 1600, 3200 White balance presets7 Custom white balanceYes (2)No Image stabilizationOpticalNo Image stabilization notesOptical SteadyShot Uncompressed formatNo File format

• JPEG 2.3

Optics & Focus Focal length (equiv.)25 – 125 mm28 – 140 mm Optical zoom5× Autofocus

• Contrast Detect (sensor)
• Multi-area
• Center
• Tracking
• Single
• Face Detection

Digital zoomYesYes (10x) Manual focusNo Macro focus range5 cm (1.97") Lens mountNone Screen / viewfinder Articulated LCDFixed Screen size3"2.7" Screen dots230,400 Touch screenNo Live viewYes Viewfinder typeNone Photography features Maximum apertureF2.6 - F6.3F3.2 - F6.5 Minimum shutter speed2 sec Maximum shutter speed1/1600 sec Exposure modes

• Intelligent Auto
• Easy Shooting
• Program Auto
• Movie Mode
• Panorama
• Scene Selection

Scene modes

• High Sensitivity
• Night Scene
• Night Portrait
• Landscape
• Soft Snap
• Soft Skin
• Beach
• Snow
• Pet Mode
• Gourmet
• Fireworks

Built-in flashYes Flash range3.7 m3 m External flashNo Flash modesAuto, On, Off, Slow Sync Drive modes

• Single
• Continuous Shooting
• Self-Timer

Continuous driveYes (1 fps)Yes (1.1 fps) Self-timerYes (2 or 10 sec, Portrait 1/2) Metering modes

• Multi
• Center-weighted
• Spot

Exposure compensation±2 EV (at 1/3 EV steps) WB BracketingNo Videography features Format

• MPEG-4
• H.264

• Motion JPEG

MicrophoneMono SpeakerMono Resolutions1280 x 720 (30 fps), 640 x 480 (30 fps) Storage Storage typesSD/SDHC/SDXC, microSD/micro SDHC, Memory Stick Duo/Memory Stick Pro Duo, Memory Stick Pro-HG Duo Storage included27 MB28 MB Connectivity USB USB 2.0 (480Mbit/sec) HDMINo WirelessEyeFi Remote controlNo Physical Environmentally sealedNo BatteryBattery Pack Battery descriptionLithium-Ion NP-BN battery and charger Battery Life (CIPA)220 Weight (inc. batteries)124 g (0.27 lb / 4.37 oz)116 g (0.26 lb / 4.09 oz) Dimensions94 x 56 x 19 mm (3.7 x 2.2 x .75")98 x 56 x 20 mm (3.86 x 2.2 x .79") Other features Timelapse recordingNo GPSNone


Additional images

Sony DSC-W610 Sony DSC-W620 Sony DSC-W650

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